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| Empty Nests Remain Full as Unaffordability Keeps ‘Shadow Buyers’ at Home | ||
| 8/26/2026 12:02 PM | ||
| Younger Americans often hear lectures from their older counterparts on what it means to be an adult, and the importance of eventually owning a home. A stereotypical baby boomer may admonish millennials and Gen Z for not yet owning a home, believing that these young adults are simply content to remain unemployed and dwell in… The pos...Read More | ||
| Pillar to Post Leaders Beyer and Bowling Receive Franchise Marketing Awards | ||
| 8/26/2026 11:43 AM | ||
| Above, from left, Becky Beyer and Stephanie Bowling Pillar To Post Home Inspectors announced that two members of its marketing leadership team have been recognized by Franchise Assembly: Becky Beyer, vice president of Marketing, was named a 2026 Franchise Marketing Trailblazer and Stephanie Bowling, senior director of Marketing, was recogn...Read More | ||
| Lofty Unveils Lofty Front: Websites Engineered For SEO and AEO | ||
| 8/26/2026 11:29 AM | ||
| Lofty has announced Lofty Front—a new acquisition and conversion engine designed to establish agents as local market experts. The concierge-built IDX website—engineered to rank on Google and AI search—is offered as a stand-alone product (compatible with any tech stack) or connected directly to Lofty AOS. Lofty said that Lofty Front will he...Read More | ||
| HomeServices Adds Mortgage Servicing to Real Estate Ecosystem | ||
| 8/26/2026 9:38 AM | ||
| HomeServices of America has announced that Prosperity Home Mortgage, LLC, its wholly owned mortgage company, is adding mortgage servicing to the HomeServices portfolio of services. The company aims to extend the company’s relationship with consumers from the beginning of their home search through the life of their mortgage. According to the comp...Read More | ||
| Get Local With It: Building Your Hyperlocal Brand on Instagram | ||
| 8/25/2026 2:23 PM | ||
| Editor’s Note: Social Skills is a bi-monthly feature in RISMedia’s Daily News focused on social media and digital marketing tips, trends and solutions for agents and brokers. As an agent, you’re going to be presenting yourself as an expert in many facets of the business, but one of the strongest ways to attract clients has… The post...Read More | ||
| LeadingRE Welcomes Rebecca Mountain to Solutions Group Program | ||
| 8/25/2026 2:18 PM | ||
| Leading Real Estate Companies of the World® has announced that Rebecca Mountain has joined its Solutions Group program of preferred business resources for its global network of 500 real estate firms. Mountain is a coach, speaker and author who teaches how to live and work to develop wealth, happiness and fulfillment. After escaping a ...Read More | ||
| RISMedia Unveils Refreshed Categories for 2027 Real Estate Newsmakers | ||
| 8/25/2026 2:12 PM | ||
| On September 9, RISMedia’s Real Estate Newsmakers will kick off its 10th annual recognition program, spotlighting the dynamic, resilient and forward-thinking professionals shaping the residential real estate industry. From innovative agents and high-producing teams to visionary executives and community champions, RISMedia’s Newsmakers honors ind...Read More | ||
| New-Home Sales Slip to Slowest Pace in 2026 as Builders Remain Under Pressure | ||
| 8/25/2026 12:55 PM | ||
| The new home market continues to face adversity due to economic challenges, as the latest data from the Department of Housing and Urban Development (HUD) and the Census Bureau saw sales reach a new low for 2026. New-home sales in July clocked in at a rate of 607,000, down 10.5% from June’s upwardly revised rate… The post Read More | ||
| Consumer Confidence Slips as Present and Future Outlooks Conflict | ||
| 8/25/2026 12:41 PM | ||
| In the face of ongoing geopolitical uncertainty and economic headwinds, consumers’ feelings about the economy remain dim. The nonprofit research firm, The Conference Board, released its latest month report Aug. 25, with its Consumer Confidence Index falling by 0.8 points to 89.4. July’s revised estimate was 90.2, leaving behind nearly a whole po...Read More | ||
| Home Prices Rise, But Market Outlook Dims on Rates, Affordability | ||
| 8/25/2026 11:47 AM | ||
| The S&P CoreLogic Case-Shiller Index, the flagship measure of U.S. home prices, recorded a 1.5% annual gain for June 2026, up from a 1.2% rise in the previous month. But for the 13th consecutive month, U.S. home values fell in real terms, as June’s 3.5% inflation ran roughly two percentage points above the 1.5% home-price… The p...Read More | ||